Make customer-centred thinking a habit.
Strategic design coaching
Transform how your digital teams think about problems, priorities, and opportunities
Clear frameworks for roadmapping, research, and decision-making that work in the real world
Build internal capability through proven methods, not one-off interventions
Shifting culture happens through small, consistent nudges, creating space for reflection, permission to experiment, learning and growing and then scaling it out — not one-off interventions or top-down change programmes.
Your Challenge: Managing talented teams who need to shift from order-takers to strategic contributors.
My Approach: Work directly with you and your team leads to introduce strategic design practices that stick. We can focus on real projects, real decisions, and real outcomes.
Outcomes I help you achieve :
DOT Project
John Lewis
Your Challenge: You understand good product strategy but need help implementing it systematically.
My Approach: Build your product management and strategy capability from the ground up, focusing on practical frameworks you can use immediately.
Typical Deliverables:
Process:
My design experience
I’m an independent consultant with 20 years of expertise in UX design, product strategy, and design sprints.
Workshopping
Design Leader
UX and product design
Lets research and design together
If you’ve got a challenge, problem or team you’d like to talk about get in touch
