Growing the foundations at Adora Health

Adora Health, an early-stage health tech startup specialising in menopause, faced the dual challenge of achieving market fit and improve its app experience.

Heat Networks with Ofgem

This is the story of how I, rapidly created insights to inform the design of a new service while influencing the policy thinkers at Ofgem – The U.K’s Heat Network regulator

Powering up Power to change

I led an ecosystem of stakeholders through a design sprint to re-imagine how Power to Change provide’s support to community businesses.

Burberry Checkout Redesign

Part of the team with Clearleft, a design
agency, using rapid prototyping, user
research and some cunning techniques to
create a new checkout for Burberry

COOPs UK – research and prototyping

I uncovered vital insights for the Co-operatives UK (Co-ops UK) website redesign project and supported the team to look at their business in a completely different way.

Fitflop website redesign

I led the Fitflop website redesign project and supported the business on their journey of digital transformation.

Building a design practice at Clarks

I helped kick start the journey of customer centric change at Clarks.  As Head of UX I formed a new capability to improve the customer experience and disrupt, challenge and improve the ways of working.

Increasing new memberships with rapid experimentation

I supported a new disruptive startup in the beauty sector to gain an uplift of 44% for new membership conversion through rapid prototyping.

Design Leadership at John Lewis

This is the story of how, over the course of 5 years, I used creativity, patience, and pure persistence to create real impact, influence and change at Britains best loved retailer.