My journey through journey mapping

A reflection on the diverse journey maps I’ve created, how I build them, and the outcomes they’ve helped achieve.

Design sprints to re-imagine a community business support service

Leading an ecosystem of stakeholders through a design sprint to re-imagine support community businesses.

Design mentoring in the charity sector

A training programme that equipped 100+ charities with the skills and mindset to innovate and cultivate a user centric mindset.

Designing a shared vision, service strategy and site wide navigation​

Creating organisational alignment and new website site navigation, centered around users core needs.

Leading a redesign to accelerate digital transformation

Harnessing a website redesign and re-platforming project to support the business on their journey through digital transformation.

Running the first hackathon at John Lewis

I designed, hosted and ran a 2 day hackathon with John Lewis online team to design and test a new digital fashion proposition.